The 5-Star Product Innovation Coaching Program
Helping SME Makers Build Profitable, Standout Products with a Proven Innovation Framework
Overview
The 5-Star Product Innovation Coaching Program is a comprehensive, hands-on coaching experience designed specifically for SME makers looking to bring standout physical products to market successfully. Led by Olivia Ratten, this program provides an end-to-end structured innovation framework, ensuring makers confidently navigate product development, validate ideas, differentiate in the market, and establish repeatable innovation practices.
Unlike traditional consulting that only offers advice, this program is a guided, interactive experience that teaches the frameworks, builds innovation habits, and strengthens internal capabilities—so SME makers can innovate effectively and sustainably.
On This Page:
Who Is This Program For?
What The Program Covers
Key Outcomes & Benefits
How It Works
Why Choose This Program?
Next Steps: Apply for the Program
Who Is This Program For?
This coaching program is ideal for SME makers who:
Have great product ideas but struggle to validate and prioritise them.
Want a repeatable process for innovation rather than relying on guesswork.
Need to differentiate their products in competitive markets.
Want to reduce risk and avoid costly trial-and-error product development.
Seek structured guidance on product innovation, market positioning, and launch strategies.
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What The Program Covers
The 5-Star Innovation Framework is built around five core stages, guiding makers through a clear, step-by-step process:
Building competitive advantage requires designing systems and processes that distinguish you from competitors. For makers of consumer products, one crucial process is developing winning products that customers love. As an SME with limited time and resources, you need an innovation practice that's both sustainable and achievable. Through my 5 Star Product System, we'll work through five key phases to build practical habits and transform your team into an innovation powerhouse.
Diagnose
Diagnose where you are now so that we can plot the path to where you want to be.
Discover
Discover who your raving fans are and how to reach and delight them.
Design
Design novel solutions and products using the wisdom in you and your team.
Decide
Decide using strategic processes and frameworks so you can focus on initiatives that are desirable, feasible and viable.
Deliver
Deliver with a clear roadmap of objectives and actions so that you and your team can focus on execution.
Each phase includes interactive coaching, practical exercises, and real-world applications so that SME makers not only learn but implement the frameworks immediately.
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Key Outcomes & Benefits
By completing the 5-Star Product Innovation Coaching Program, SME makers will:
Have a structured, repeatable process for innovation – No more relying on random ideas or trial and error.
Validate product ideas faster and with less risk – Reduce wasted resources by testing concepts early.
Develop stronger market differentiation – Learn positioning strategies to stand out in crowded industries.
Build confidence in product decisions – Gain clarity on which ideas to pursue and how to bring them to market.
Establish innovation as a core business capability – Learn how to embed structured innovation habits into daily operations.
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How It Works
6-Month Rolling Program – This program runs in 6-month cycles, with most businesses choosing 12 months of support to fully align with their innovation timelines.
Three Levels of Support:
1. Entry-Level Program
- Weekly group coaching to learn and implement innovation strategies.
- Bi-monthly private team workshops facilitated by Olivia to support learning and application.
- Community platform access – Participants can ask Olivia and the broader community questions.
2. Mid-Tier Program
- Includes everything in the Entry-Level program, plus:
- Weekly 1-on-1 coaching for key person. Additional team members are invited to join the weekly group coaching
- More frequent private workshops for deeper implementation.
- On-demand messaging via WhatsApp for real-time support.
3. Enterprise Program
- Similar to the Mid-Tier program, but designed for medium to large enterprises with bigger teams.
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Why Choose This Program?
Unlike generic business coaching, this program is built specifically for SME makers who create physical products and need a structured way to turn ideas into market-ready products without unnecessary risk.
Designed for makers, not just businesses – This program understands the unique challenges of bringing a physical product to life.
A clear framework, not just inspiration – You get a step-by-step process that ensures innovation is structured and repeatable.
Hands-on implementation, not just advice – Coaching goes beyond theory, helping you apply the learning in real time.
Creates lasting innovation capability – Instead of just solving a single challenge, the program helps businesses build long-term innovation habits.
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Next Steps: Book a call
Are you ready to build a profitable, scalable product innovation process that drives real business growth?
